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Launch-Ready

The Launch Playbook

Your complete product launch system. Pre-launch, launch day, post-launch recovery — sequenced, templated, reusable on every launch.

$29 $9
One-time · Lifetime access
Get The Launch Playbook — $9 See the Timeline →
[YOUR PRODUCT] Launch · Timeline
Pre-Launch
T-14 Waitlist opens · First teaser email
T-10 Influencer outreach begins
T-7 Countdown content starts · Email #2
T-3 Behind-the-scenes + early access hint
Launch Day
T-0 Launch email + all channels live
Post-Launch
T+3 Social proof email · UGC collection
T+7 Recovery sequence · Post-launch analysis
7
Emails · Full Sequence
T-14
to T+7
DM
Influencer Scripts
Reuse
Every Launch
What You Get

Everything Inside The Launch Playbook

A complete launch system. From T-14 to T+7, every email, every post, every DM is mapped and templated for you.

01
7 Launch Email Templates (Klaviyo-Ready)
Pre-launch warmup, launch day, social proof, recovery. Full sequence, ready to import into Klaviyo and customize.
Full Sequence
02
Launch Day Content Calendar
Day-by-day content plan from T-14 through T+7. Every post, every story, every caption mapped out.
Day-by-Day
03
Influencer + Collaborator Outreach Scripts
DM scripts for Instagram, TikTok, and email. Cold outreach, warm follow-ups, and collaboration asks.
DM Scripts
04
Pre-Launch Waitlist Setup Guide
How to build anticipation before launch day. Waitlist page, teaser strategy, early-access framework.
Waitlist First
05
Post-Launch Analysis Template
What worked, what did not, what to change next time. Structured review template you run after every launch.
Learn Every Time
06
The Reuse Guide
How to reset and reuse the entire system for your next launch. Same structure, new product, better results.
Launch After Launch
How to Use

Three Phases. One System.

1
Start 14 Days Before Launch
Open the playbook. Set your launch date. The T-14 timeline tells you exactly what to do and when.
2
Run the Sequence
Follow the day-by-day plan. Send the emails. Post the content. DM the influencers. Everything is templated.
3
Run the Post-Launch Analysis
After T+7, fill in the analysis template. Document what worked. Save it. Use it to make the next launch better.
A Note from Sonia

"Every beauty founder I have worked with launched the same way: a post, a prayer, and a hope. No sequence. No warmup. No recovery plan for the people who were interested but did not buy. I built this because product launches are the moment everything you have built either converts or disappears. You deserve a system that matches the quality of your product."

— Sonia, Founder of Beautyque NYC
One Price. Everything.

No Subscriptions. No Hidden Fees.

Lifetime Access
$9
One-time payment · Forever yours
  • ✓ 7 launch email templates (Klaviyo-ready)
  • ✓ 7-day content calendar
  • ✓ Influencer DM scripts
  • ✓ Waitlist setup guide
  • ✓ Post-launch analysis template
  • ✓ Reuse guide
Get The Launch Playbook — $9
7-day money-back guarantee
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